REVEALING WHAT HAPPENS BACKSTAGE
<p style="font-family:'Times New Roman';font-size:medium;"><span style="font-weight:bold;">Landed in Paris</span></p><p style="font-family:'Times New Roman';font-size:medium;">Yet another beautiful chaos, another adrenaline rush, a whole other chapter.<br />The team rushing straight from the airport to Tony Ward showroom at the Rue Faubourg Saint-Honoré.<br />The new dresses are filling the space, while the tailors are busy setting up their scissors and needles with no break in between.</p><p style="font-family:'Times New Roman';font-size:medium;">The marketing team are finalizing the send outs; and it’s not only about the invitation cards to be dispatched but also the celebrities’ gowns to be worn while they attend the Tony Ward Fashion Show. Some back and forth with the stylists, some phone calls for the fittings; the front row has to be filled with beautiful faces wearing the Tony Ward dresses.</p><p style="font-family:'Times New Roman';font-size:medium;">Then comes one of the most challenging part: The seating plan. Should we place this media person next to him or her? These two stylists don’t speak to each other, what about this celebrity? Will these clients get along? Scratching on the venue’s plans, moving seats around, the space is over-booked but the seats are set: front row, second row, standing…</p><div> </div>
Haute Couture,Paris Fashion Week,TONY WARD COUTURE